One Wednesday evening in 2006, Belgian television interrupted its regular programming to announce the unexpected demise of the country. The regional parliament of Flanders, the Dutch-speaking rich northern region, had unilaterally declared independence. Footage was proffered of the king fleeing his palace; a news crew filmed as Flemish crowds cheered the birth of a new nation and commuters grumped when told their trams were stranded at the newly erected border splitting the country for the first time since its birth in 1830. What turned out to be a spoof was convincing enough for thousands of Belgians to call the television station in a panic. Ambassadors posted to Brussels were said to have hastily relayed the news back home (whether any foreign ministries were paying much attention to the fate of Belgium is another matter). Politicians fumed that the joke had been in poor taste—not surprisingly, given it had been at their expense.